About HiyaHiya Europe
HiyaHiya Europe is a successful family business based in Norwich in the United Kingdom and is the exclusive wholesaler of the renowned HiyaHiya brand, distributing our innovative knitting needles, crochet hooks, gift sets and accessories across Europe and beyond.
We believe that quality tools deliver precision, speed and comfort. Combined, they transform the craft of knitting into a therapeutic (and addictive) pastime.
HiyaHiya knitting needles and accessories deliver all this and more. Previously only available in America, we saw the opportunity to bring the strength and potential of the HiyaHiya brand to retailers across Europe in 2012.
HiyaHiya Europe has since gone from strength to strength and, with increasing awareness of this hugely popular brand across the continent, we are excited to see what the future holds as more retailers come on board with us.
HiyaHiya products owe much of their success to innovative and thoughtful design. HiyaHiya was first founded in 2002 in Shanghai, China, by Qianer, who loves to knit and design beautiful knitwear, and her brother and father, both engineers, who designed the unique HiyaHiya knitting system. This developed into one of the world's most popular knitting needle brands, gaining a solid reputation for pioneering design, creating needles which knitters love to use.
This was demonstrated by the launch of our unique interchangeable straight needles - a first for the market, which truly makes HiyaHiya stand out from the crowd. Combined with our competitive pricing and quality construction, and enhanced by thoughtful design features, our retailers will happily tell you that they consequently reap the rewards in increased consumer demand and repeat sales.
Working with our retailers
Our friendly and dedicated team are always here to help in our Norwich based office. We are happy to answer your emails and phone calls with whatever queries or suggestions you may have and will endeavour to ensure we deliver a fast and efficient service for our retailers. We encourage our retailers to benefit from our user-friendly online ordering system, making the process of ordering your HiyaHiya products quick and easy.
We are very proud of our accessible retailer support. We offer plenty of added extras to make sure you have everything you need to successfully stock HiyaHiya products. We offer a wide range of promotional products, have a bank of professional images for our retailers to use to support their sales and offer regular newsletters which include important trade information on new products, special offers and tips on how to make HiyaHiya a real success in your store! We offer complimentary social media support and have an active presence in both online and print advertising in Europe, ensuring that the brand is constantly promoted in order to support our retailers’ sales.
Our team has a personal and keen interest in the knitting industry and are available to answer all those technical questions for you. So why not pick up the phone and get to know us today?